Web caching is a method used for storing data so that it can be later accessed by visitors faster. In short, it makes revisits extremely fast.
Google keeps changing its algorithm and you need to conduct a website audit every now and then to have insights into your online performance.
Why you need to speed up your website. Website speed optimization is just as important as putting keywords in your content article. Why? Digital marketing guru, Neil Patel, states that a one-second delay leads to 11% of fewer page views and 7% loss in conversions. GTmetrix is a great free tool you can use to