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Why Event Marketing is Important for your Business

Event marketing is an essential strategy to boost your business. It involves presentations, conferences, exhibits, displays, or cause-related activities to increase sales, build awareness around your company, and improve brand image. Events can be done in-person or through webinars. It allows you to have a connection with audiences as you board on making intimate and …

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How to Maximize Social Media Presence for Small Businesses

For small businesses, marketing strategies are utmost critical for them to grow and foster loyal relationships among prospects. The best digital strategy small business owners should invest is maximizing their social media presence. Developing and optimizing your social profiles will take time and effort, but the benefits, in the long run, will be worth it. …

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