What is a reasonable budget for a website?

What is a reasonable budget for a website?

What is a realistic budget for a website?

How long is a piece of string?

It all depends…

The true answer to how much a website costs is ‘it all depends’! There are so many variable factors in website design and development, that this truly is the best answer I can give without further info.

I am going to break down the variables into eight categories so we can look at where some of that budget goes. If you are on a limited budget, there may be some areas you could look at starting out small and a look at building up in the future.


In my experience I have found that designers and developers like to eat and live in houses as much as anyone else.  In order for this to happen, they need to make a profit.  We don’t expect anyone else to work for a month $500, so if you want a functional website that looks good, let’s just say it is going to cost more than $500.

Let’s look at these eight categories and see how they can considerably change the price of a website.

  1. Number of pages – the more pages required, the more work that is involved
  2. Style of design – are you expecting your designer to create a logo? How much styling and artwork is going into your design?  Also you may want your heading to do that cool animated thing you saw on a competitor site.
  3. Copywriting # of pages – are you supplying your own content or is designer going to outsource this to a copywriter?
  4. On page seo – are you wishing to increase your ranking on search engines? Getting seo performing takes a lot of time and research. If you don’t know what you are doing with seo, you could be penalized or worse be permanently de-ranked by Google.  This is not something any business would ever want!
  5. Responsive design – more websites are being views by smartphones and tablets than ever before. Google are starting to penalize sites that are not responsive.
  6. Database integration – How much info are you requiring to be available on your website? Or are you wanting to create a membership site?
  7. E-Commerce functionality – eCommerce can really push up the price of your site. There is a lot of functionality in the back end to make a simple click to purchase, send money to your account and generate orders, shipping etc.
  8. CMS – Content Management System. This is another variable that can adjust the price of a site.

What do you really want?

A website consultant has probably been educated over many years to bring together all the expertise needed to create an amazing site.  I guarantee it does not only take a few days to build a functional website, it takes weeks or months.

If you have a limited budget, let your Web Consultant know.  They will be able to help you decide what you really need now and what can be added on in the future.  A website is a business asset and should be an instrument to make money.  Take advantage of this and create a marketing plan to roll out over the next 12 – 24 months with the website.

Next Steps

Realistically, most websites cost between $4,000 – $10,000.  Many can be as expensive as $100,000+

I work from my home office and keep my running costs very low and am able to offer sites at a very reasonable price for a beautiful yet functional design.

Head over to my Website Worksheet and fill out the form.  From here we can start formulating a plan to bring your shiny new website to life!

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